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Heartland Health Launches Hospital Ecommerce Solution
Orlando, FL – July 10, 2009 - Paquin Healthcare Companies, Inc., the nation’s leading consultancy for Retail Healthcare Solutions, announced the launch of a Hospital Ecommerce Store, myhealthychoices.com, in partnership with Heartland Health in St. Joseph’s, MO.
Hospital Ecommerce is an emerging retail business development strategy for hospitals that are on the leading edge of patient-centered care. The typical patient has a variety of health related product needs pre and post recovery that are not covered by health insurance. Ecommerce provides a web based turnkey solution for hospitals where customers can get hospital recommended products from a single and convenient source. The results are higher patient satisfaction, as well as, new higher margin revenue sources for the hospital.
According to Curt Kretzinger, Chief Operating Officer for Heartland Health, “There is a dramatically changing landscape in healthcare and healthcare systems need to be prepared as an organization to adapt and be out front. Ecommerce and Retail will be one of our four key areas of focus for our hospital.”
The Paquin Healthcare Ecommerce Solution provides all of the features you typically found in an online store. Customer gift and baby registries, vendor management, product selection, merchandising, and customer service are all managed by Paquin Healthcare. High quality vendors such as McKesson Healthcare, Allimed, Medela, and The First Years are representative of the product lines available on the site.
Tony Paquin, CEO for Paquin Healthcare observes, “Our hospital clients are seeking ways to communicate with their customers in a more contemporary way. Many healthcare customers are looking to the Internet as their primary source for health information. We advise our clients to establish their hospital website as the home for healthcare on the Internet for their region. Hospital Ecommerce stores provide meaningful content, unlimited direct marketing opportunities, as well as, a measurable return on investment for our clients’ websites. Most importantly, it creates a vehicle to market core services for a fraction of the costs of traditional advertising.”
The current economic environment in healthcare is requiring hospitals to be adopt new business practices. Paquin Healthcare provides solutions at the intersection of the traditional healthcare model and the new retail healthcare economy.
About Paquin Healthcare Companies, Inc.
Paquin Healthcare Companies, Inc through its subsidiary operations, is pioneering the development of distribution channels for healthcare-based retail products and services. Working in conjunction with major hospitals and other professional healthcare organizations nationwide, Paquin Healthcare is the nation’s leading provider of integrated and customized solutions for the implementation of Retail Healthcare strategies. As Medicare reimbursement rates continue to be pressured downward and expenses rise, new sources for non-reimbursed revenues are becoming essential to the financial viability of hospitals. Paquin Healthcare also organizes the industry’s premier annual meeting event for Retail Healthcare initiatives, The 4th Annual Retail Healthcare Conference 2009. For more information, visit http://www.paquinhealthcare.com .
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Hospital Ecommerce is an emerging retail business development strategy for hospitals that are on the leading edge of patient-centered care. The typical patient has a variety of health related product needs pre and post recovery that are not covered by health insurance. Ecommerce provides a web based turnkey solution for hospitals where customers can get hospital recommended products from a single and convenient source. The results are higher patient satisfaction, as well as, new higher margin revenue sources for the hospital.
According to Curt Kretzinger, Chief Operating Officer for Heartland Health, “There is a dramatically changing landscape in healthcare and healthcare systems need to be prepared as an organization to adapt and be out front. Ecommerce and Retail will be one of our four key areas of focus for our hospital.”
The Paquin Healthcare Ecommerce Solution provides all of the features you typically found in an online store. Customer gift and baby registries, vendor management, product selection, merchandising, and customer service are all managed by Paquin Healthcare. High quality vendors such as McKesson Healthcare, Allimed, Medela, and The First Years are representative of the product lines available on the site.
Tony Paquin, CEO for Paquin Healthcare observes, “Our hospital clients are seeking ways to communicate with their customers in a more contemporary way. Many healthcare customers are looking to the Internet as their primary source for health information. We advise our clients to establish their hospital website as the home for healthcare on the Internet for their region. Hospital Ecommerce stores provide meaningful content, unlimited direct marketing opportunities, as well as, a measurable return on investment for our clients’ websites. Most importantly, it creates a vehicle to market core services for a fraction of the costs of traditional advertising.”
The current economic environment in healthcare is requiring hospitals to be adopt new business practices. Paquin Healthcare provides solutions at the intersection of the traditional healthcare model and the new retail healthcare economy.
About Paquin Healthcare Companies, Inc.
Paquin Healthcare Companies, Inc through its subsidiary operations, is pioneering the development of distribution channels for healthcare-based retail products and services. Working in conjunction with major hospitals and other professional healthcare organizations nationwide, Paquin Healthcare is the nation’s leading provider of integrated and customized solutions for the implementation of Retail Healthcare strategies. As Medicare reimbursement rates continue to be pressured downward and expenses rise, new sources for non-reimbursed revenues are becoming essential to the financial viability of hospitals. Paquin Healthcare also organizes the industry’s premier annual meeting event for Retail Healthcare initiatives, The 4th Annual Retail Healthcare Conference 2009. For more information, visit http://www.paquinhealthcare.com .
Back to Press Releases >>
ARCHIVES
The Retail Healthcare Revolution
The Definitive Book on Consumer Issues in Healthcare by Tony Paquin.
Now available on Amazon.com
The Definitive Book on Consumer Issues in Healthcare by Tony Paquin.
Now available on Amazon.com
Ranked #291
Paquin Healthcare Companies earned the position of #291 on the 2009 Inc. 500, the
fastest-growing private Companies in America.
Paquin Healthcare Companies earned the position of #291 on the 2009 Inc. 500, the
fastest-growing private Companies in America.

2009 Winner
Paquin Healthcare
was named winner of the 2009 eHealthcare Leadership Awards.
Paquin Healthcare
was named winner of the 2009 eHealthcare Leadership Awards.

